Professor Eunice Ma Professor Minhua Eunice Ma is the Dean of School of Computing and Digital Technologies and a Professor of Computer Games Technology at Staffordshire University. She is also a Governor and Trustee of Wakefield College in West Yorkshire. Professor Ma is a world-leading academic developing the emerging field of serious games. She has published widely in the fields of serious games for education, medicine and healthcare, Virtual and Augmented Reality and Natural Language Processing, in 120 peer-reviewed publications, including 11 books on serious games with Springer. Eunice has received grants from RCUK, EU, NHS, NESTA, UK government, charities and a variety of other sources for her research on serious games for stroke rehabilitation, cystic fibrosis, autism, medical education, cultural heritage, Holocaust education and preventing gender-based violence.